Nu Holdings Sees Record Customer Growth, Solidifying Fintech Leadership

Jun 7, 2025 (7 days ago)

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Nu Holdings added 4.3 million customers in Q1 2025, reaching 118.6 million total, showcasing its rapid expansion and financial momentum.

Customer Growth Acceleration

NU added 4.3 million customers in Q1 2025, a 19% year-over-year increase, bringing its total to 118.6 million1
This growth underscores NU's ability to scale effectively in emerging markets, setting it apart in the global fintech landscape1

Financial Momentum and Discipline

NU's average revenue per active customer (ARPAC) was $11.2, slightly down from $11.4 last year, yet the company maintained strong monetization despite rapid expansion1
NU demonstrates a balance of customer growth and financial discipline, unlike many fintechs that prioritize growth over profitability1

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Nu Holdings' Relentless Customer Surge Redefines Fintech Growth
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