NIO Launches ONVO L90 SUV with Competitive Pricing and Strong Pre-Sales
Jul 15, 2025 (18 days ago)
Positive
NIO's ONVO L90 SUV has launched with competitive pricing and strong pre-sales, signaling a significant strategic move in the EV market.
ONVO L90 SUV Launch and Pricing
- The ONVO L90 SUV is priced at RMB 279,900 for the standard version and RMB 193,900 with the Battery as a Service (BaaS) option, making it competitive in the market1
- The vehicle, designed by former Bentley designer Raul Pires, is expected to launch by the end of July, with deliveries starting on August 1 in China1
Production and Sales Targets
Market Competition and Positioning
- The L90 competes with other high-end EVs like Li Auto's i8, Aito M9, Lynk & Co 900, and BYD's Denza N9, positioning NIO in a competitive landscape2
Battery Swap Network Expansion
- NIO has completed a battery swap network along major Chinese highways, addressing range anxiety and enhancing customer convenience3
Future Plans
- ONVO plans to launch the ultra-large SUV L80 in October, with an expected monthly sales volume of 5,000 units3
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